Ep. 06: Building Genuine Trust in the Financial Industry with Gloria Garcia Cisneros
Trust isn't built on promises… it's built on follow-through. In this episode, Anne speaks with Gloria Garcia Cisneros, Certified Financial Planner and financial educator, about what it means to build and rebuild trust in an industry that often struggles with authenticity.
Gloria shares how genuine connection, shared identity, and vulnerability helped her form a lasting mentorship with a fellow Latina advisor. From a chance meeting at a conference dance floor to years of mutual support, Gloria’s story shows how real trust starts when people show up as themselves.
She also opens up about moments when trust broke down in her corporate journey, when promises weren’t fulfilled, values didn’t align, and good intentions fell short. Through those experiences, Gloria learned that maintaining open communication and defining your own non-negotiables are crucial to protecting your integrity and joy at work.
What You’ll Learn:
How vulnerability and authenticity strengthen professional relationships.
Why shared experiences and cultural identity can deepen trust.
How broken promises in the workplace can quietly erode motivation.
The importance of open communication when expectations change.
Why defining your own version of success helps prevent disillusionment.
Ideas Worth Sharing:
“It doesn't matter how much you know, how good it seems—whatever it looks like on the outside. When the trust is broken, you stop showing up genuinely, you stop enjoying the work you do.” - Gloria Garcia Cisneros
“People don't care how much you know until they know how much you care.” - Gloria Garcia Cisneros
“The key to any relationship—work relationship, friendship, partnership—is an open line of communication because that's when trust falls, when you can't be honest." - Gloria Garcia Cisneros
About Gloria Garcia Cisneros:
Gloria Garcia Cisneros is a Certified Financial Planner and passionate advocate for financial literacy, empowerment, and representation. As a proud Latina and first-generation professional, she helps women and Latino communities build wealth with confidence through personalized financial planning and education. Gloria’s mission is to humanize finance and destigmatize wealth: breaking down barriers, making financial literacy accessible, and helping others take up space in a system not built for them. Her bicultural perspective and holistic approach allow her to create deeply personal, values-based strategies that go beyond numbers to focus on purpose, empowerment, and independence.
Resources:
Follow Gloria:
Personal Website: https://www.migloria.co/
Company Website: https://lourdmurray.com/index.html
LinkedIn: https://www.linkedin.com/in/gloria-s-garcia
Instagram: https://www.instagram.com/migloriaco/
Follow Anne:
LinkedIn: Anne Claessen
Connect With Us
If you enjoyed this episode, follow The Rise and Fall of Trust wherever you get your podcasts. Got a story about trust being built, broken, or tested? We’d love to hear it. Reach out or pitch yourself as a guest at The Rise and Fall of Trust
And if you’re thinking about launching a podcast that builds trust and drives results, that’s our jam. Schedule a free call at Cashflow Podcasting to learn more.